Who am I?

hello there!

memo por detras

Profesional Profile

As a digital designer, I am passionate about creating engaging and innovative digital experiences that connect with users on a deeper level. With years of experience in graphic design, user interface design, and web design, I have honed my skills to deliver exceptional results. My approach to design is user-centered and collaborative, with a focus on understanding the unique needs and goals of each project. I strive to create designs that not only look great, but also provide a seamless and intuitive user experience.

My technical expertise includes proficiency in Adobe Creative Suite, Sketch, Figma, and other design software. In addition, I have experience in digital marketing and account management, allowing me to effectively communicate with developers and ensure that designs are accurately translated into functional code.

My Professional Background

Work Experience

2017 July - 2022 December

cavala comunications

Graphic Designer

Job Description

In this dynamic space, diverse talents collaborate, blending creative genius with analytical prowess. It's a playground where ideas flourish, adapting to swift market changes while decoding consumer behavior.

Cavala comunications

2014 July - 2016 November

STIHL COLOMBIA

Graphic Designer

Job Description

I produced internal communication pieces such as, bulletins for associates around the country, street advertising, magazine ads, holliday sales, email marketing. I was also responsable for creating 3d models of client stores according to stihl politics for latin america.

That mocked up the right way to display the exhibition in stores etc. Worked whit in house marketing department to develop their vision whit input from our home office in germany.   it was such a great opportunity to interact and learn from people from all over the world. Together as a multicultural team growing up sharing a common goal was a beautiful experience that i felt very fortunate to had.

2013 May - 2014 July

WEBCREATIVA

Graphic Designer

Job Description

This is a web studio that has a diverse portfolio,   they create web sites,   motion graphics,   SEM,   SEO.  My role was to attend to the clients concerns,   partner with clients to help develop the project,   follow potencial business and deliver updates,   get impressions during and when the projects was done.

2009 February - 2013 March

Pixelula

Graphic Designer

Job Description

My work consisted in design corporative image and pieces for clients such as poster,  banners ,  prototypes for actual and potencial client proposals.   I completed my internship there after i finish college.   This was the place where i began to get involved whit digital design and its applications.   During my time there i also became familiar whit some frontend and backend technologies necessary to develop digital projects.

My Education

Education

2022 December - 2023 Currently

GOOGLE & COURSERA

UX design professional Certificate

School Profile Description

The Google UX Professional Certificate is an online program offered by Google in collaboration with Coursera. It provides individuals with the skills and knowledge necessary to design user-friendly digital interfaces and enhance the overall user experience. The certificate covers essential topics in UX design, research, and prototyping, empowering learners to create engaging and effective user interfaces for web and mobile applications.

2016 January - 2017 August

COMPUTER UNIVERSITY OF MADRID

DIGITAL MARKETING AND ONLINE ADVERTISING.

School Profile Description

I did the course online in collaboration of google and the u.c.m.   initially they talked about the beginning of the whole mobile technology until nowadays,   then we studied the mayor players in the mobile market (google android & apple ios ).   at the end i could get a general impresion of everything involved behind the apps that we use daily.

2014 June - 2015 November

EAFIT

DIGITAL MARKETING AND ONLINE ADVERTISING.

School Profile Description

This school is one of the best in medellin,   colombia,   there i had the opportunity to immerse myself in digital campaigns working behind google platforms.   we study business around the world that have succeeded and absorb the principles and seek to apply it in our own projects.   Technologies like seo,   adwords,   websites ads were stressed through the program then i realize the importance of these concepts to integrated with my clients projects because finally they will find the way to monetized their investment and achieve a level of excellence like never before.

2009 June - 2013 July

CESDE

DIGITAL GRAPHIC DESIGNER.

School Profile Description

I got my degree as a digital graphic designer,   my education was focused on the conception of ideas,   implementing and planning dynamic branding also a strong emphasis on creativity to make engaging presentations for clients.
Creating original packaging and helped to be unforgettable getting better day by day,  which allowed me to see what i was capable of.   that helped me to understand that adversity and exploration are more important to see something really powerful for built an idea.

References

  • Tony & Harold Marulanda

    entrepreneurs.

    As business owners and entrepreneurs, the Marulanda Brothers have successfully established thriving German car workshops across the state of Georgia, bringing a fresh perspective to the industry.

  • JULIAN BUSTAMANTE

    senior DEV

    As senior developer and software architect , he has a deep understanding of software development methodologies, database design and management, system architecture, and software testing also  experienced in project management, team leadership, and communication.

  • Leonardo Cantor

    Strategist thinker

    20-year veteran in public relations and media management. He began in a top Buenos Aires firm, mastering strategic communication and brand development. Fuelled by a passion for storytelling, he founded Cavala Communications, renowned for its creative political strategies and sharp thinking.

  • DANIEL GIRALDO

    UX DESIGNER, ART DIRECTOR

    He worked for global agencies like DDB Colombia y Euro RSCG now HAVAS as senior art director,
    then he moves to grupo Exito to develop the UX operations and investigation team.

What I’m best at

Skills & Knowledge

Software

Photoshop 80%
Adobe Xd 70%
Adobe Illustrator 50%
Adobe InDesign 50%
Figma 50%

Language Skills

English
Fluent
Spanish
Native

Knowledge

  • Google Analythics & SEO
  • Digital Marketing
  • E-commerce Platform
  • Web Usability
  • Branding Creation
  • Photo manipulation skills
  • Good sense of Tipography
  • UX Design
  • Photo Composition
  • Prototyping

Hobbies & Interests

  • Blockchain

  • Photography

  • AR/VR

  • Technology

  • History

  • Coding

  • Workout

  • Reading

My latest work

Projects

  • logo-sportstime
    >

    sportstime

    branding

  • logo-massive
    > >

    massive

    branding

  • logo-adstra
    > >

    adstra

    branding

  • logo avellana
    > >

    avellana

    branding

  •  portada prints
    > >

    print

    prints

  • portada sthil
    > >

    stihl

    prototypes

  • portada-robin
    > >

    robin

    prototypes

  • portada-robin
    > >

    drone

    prototypes

  • portada-robin
    > >

    adstra

    prototypes

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Let’s talk

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